In college I spent a year working for Ohio State’s newspaper, The Lantern. I wrote stories, edited copy, and photographed campus happenings. Occasionally, I had the chance to interview someone famous, including SNL alum Jim “Goat Boy” Breuer and political satirist and journalist P.J. O’Rourke....
Whether you’re pulling together a 10-page report, creating a presentation, or drafting an important email, the need to write well is important for everyone in a business environment. Even if writing isn’t the focus of your job, having a few tricks up your sleeve can...
Well-written, well-promoted blog posts are a key element of many content marketing strategies. In fact, they’re an easy way to add new content to your website on an ongoing basis, which Google often rewards in the form of better organic search rankings for the keywords...
It Was One of Those Days Early in 2008 I had just had my second son and was a week into maternity leave when our computer presented me with an unwelcome baby gift: a complete shutdown. Eager to communicate with family and friends to share photos...
Picture this: Two nine-year-old boys are locked in a soccer battle on the Xbox. It’s getting heated. The virtual crowd is cheering frantically, and my son’s friend Jack is playfully taunting him with little verbal jabs. My son is completely ignoring him. After several attempts,...
This is a photo of the Remington Remette typewriter I bought almost 20 years ago at Columbus’ annual ComFest. Not in my wildest dreams did I ever think it would inspire the design and vintage vibe of my own company brand. But here we are. After...
When I decided to start my own freelance writing and content strategy business, I knew I had to come up with a name that would help separate me from the pack. But I didn’t realize how tough it would be to find something interesting and...